Humans have spent the last 10,000 years mastering agriculture. But a freak summer storm or bad drought can still mar many a well-planted harvest. Not anymore, says Japanese plant physiologist Shigeharu Shimamura, who has moved industrial-scale farming under the roof.
Working in Miyagi Prefecture in eastern Japan, which was badly hit by powerful earthquake and tsunamis in 2011, Shimamura turned a former Sony Corporation semiconductor factory into the world’s largest indoor farm illuminated by LEDs. The special LED fixtures were developed by GE and emit light at wavelengths optimal for plant growth.
The farm is nearly half the size of a football field (25,000 square feet). It opened on July and it is already producing 10,000 heads of lettuce per day. “I knew how to grow good vegetables biologically and I wanted to integrate that knowledge with hardware to make things happen,” Shimamura says.
Read full article at GE
When I think of funeral homes I think of muted colors like blacks, whites and greys. And indeed, funerals in Japan are largely a black & white affair, with any deviation from the code being considered taboo and disrespectful. So when Tokyo-based ad agency I&S BBDO was approached by Nishinihon Tenrei to create an unconventional ad for funeral services, it understandably posed several challenges.
“The March 11th earthquake and tsunami had a traumatic effect on Japan. Issues of life and death, hope and despair, beauty and tragedy became an all too real part of people’s everyday lives,” says the agency, reflecting on how to communicate the funeral home’s new role of remembering and celebrating the beauty of a lost person’s life.
Creative director Mari Nishimura decided to create a real-size human skeleton made from pressed flowers. The striking image is both beautiful, as well as celebratory, expressing through flowers what remains after death. Text and Image via Spoon & Tamago
We Are All Radioactive is an episodic documentary film created by San Francisco-based journalist Lisa Katayama and TEDTalks creator Jason Wishnow. It tells the story of a community of young surfers who are helping to rebuild a small coastal town destroyed by the tsunami in Japan in March 2011. Motoyoshi was a secret surf spot for ocean enthusiasts from Sendai. When the tsunami swept away the people and buildings there, a team of young surfers drove out to the coast, pitched tents on unaffected patches of land, and started helping generations of fisherman become entrepreneurs so they could spearhead their own reconstruction projects and develop new business ideas.
Seven short themed chapters make up Season 1. Half the footage is shot by our team, and the other half is shot by the locals themselves. The first half of the series was entirely crowdfunded. All the episodes are subtitled in Japanese and English.
In Chapter 1, we meet Autumn, an American woman living in Sendai. When the tsunami hit Motoyoshi, her favorite surf spot, she drove out to the coast and enrolled local surfers and fishermen in reconstruction projects.
In Chapter 2, a fisherman takes us on a journey around the world on his blue fin tuna boat, and a veteran surfer tells us how his uncle saved his entire family from being swept away by the tsunami.
In Chapter 3 of this online episodic crowdfunded documentary, we see how a hodge podge crew of volunteers has rallied to build a beer garden in a town devastated by the Japanese tsunami.